Hardy Financial Group Ltd. -
Team Biographies
With over 33 years of combined experience in the industry we have had the opportunity to work with all types of families and businesses. Together we have been able to help clients reach their financial goals!
Al Hardy - President/Agent
Al Hardy - President/Agent
I grew up on a family farm near Gallivan, Saskatchewan, where I learned the value of hard work. After 15 years experience in corporate retail and private business I started in the insurance industry in 1983. My agricultural roots have proven to be a great benefit as many of my clients reside in rural areas.

I currently specialize in:

-Farm Estate Planning
-Investment Counselling
-Tax Shelter Investing
-Retirement Planning

Please give me a call if you need any information or have any questions. I look forward to serving you.
Rob Hardy - Agent
Rob Hardy - Agent

I grew up mainly in Vermilion and Edmonton, Alberta. Following my Dad wherever his retail career took him and years later I am still following him. After almost 10 years of retail sales and management with Future Shop I decided to join my Dad, in a business he truly enjoys.

I currently specialize in:

-Mortgage Insurance
-Registered Education Savings Plans
-Critical Illness Insurance
-Life Insurance

I look forward to hearing from you soon.

Alessandra Hardy-Office Manager
Alessandra Hardy-Office Manager

Throughout the years I have gained business management experience, knowledge and skills working as a Customer Service Manager with Future Shop, as well as being a graduate from the Management Studies Diploma Program at Grant MacEwan College.

In January 2008, I was among many that helped Al and Rob open the Hardy Financial office. In March 2008, I was offered an opportunity to work closely with my husband and father-in-law in the office, to my surprise we work well together and make a great team. As the Office Manager at Hardy Financial I am also known as “The Boss” , although Al and Rob have yet to acknowledge this.
Jasmine Zanik-Marketing/Broker
Jasmine Zanik-Marketing/Broker
Originally from Western Australia, I have called Edmonton home since 2005. Some call me crazy for making the switch, but believe me there is such a thing as too much sun!

I started out working in the insurance industry administrating for brokers and before too long decided to take the next step. I became a licensed broker in early 2007 and in May 2008 welcomed my beautiful daughter Addison.

I have just recently returned to work, joining the team at Hardy Financial. I am currently assisting in the office with marketing and customer service and look forward to expanding my current base of clients through exceptional service and dedication to professionalism.

I specialize in:

Life insurance
Critical illness insurance
Travel Insurance
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